Moments that Matter

Four Principles for Great Communities

July 29, 2019 by Jennifer A. Barefoot Chief Brand Officer

Great communities don’t happen by accident. They require a shared vision and purpose, and a defined set of values.

Great communities apply proven community-building principles, creating a true sense of place through quality and character that elevates daily life and people want to be.

The best, great communities engage their residents to actively help to realize these principles, creating the place they call home. By enriching the lives of residents, with connections and a sense of ownership found through shared experiences – volunteerism, clubs, programs, philanthropy, events, etc. – communities can thrive.

Four Principles for Creating Great Communities

Education: Learning is a lifelong endeavor and when communities form partnerships with organizations and institutions to provide opportunities for learners of all ages, reflects the value for education.

Arts & Culture: An integral part of life, arts and culture contribute to place making. From resident clubs that nurture creativity and individual growth to visual art installations and concerts that bring neighbors together to enhance quality of life.

Health & Wellness: Neighborhood parks and community amenities like pools and fitness centers connected by paths and trails promote physical activity and interaction between neighbors. Clubs and groups, events, and programs provide the critical social fabric residents crave and science has found to promote healthy living.

Sustainability: Preserving the character and history of the special settings that define communities means executing thoughtful design that preserves important natural landscapes and carefully integrates the unique built environments.

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